Here's a brilliant commercial. It basically makes the point of this blog very concisely. Some might argue that it should've been a bunch of Priuses coming at you at the end, but still, the ad is very very well done.

Are you paying too much for rent?

Looking for an apartment? Wondering how much to spend for rent?
Rentometer is for you.
There's a line between being cheap and looking for apartments in the 'hood and being thrifty and just making sure you're getting a decent deal in the neighborhood you want to live in. Rentometer can help you whichever side of that line you're on. Simply type in an address, the type of rental (1br, 2br, etc), the rent you are paying/willing to pay and see actual rents nearby pop-up on a googlemap style map. If you've heard of better tools, let's hear 'em.